I frequently meet with customers and authorities to discuss environmental issues for the public transports. Last week for example I visited both Copenhagen and Oslo.
In Norway Volvo Bus Corporation has been very successful in communicating our core value environment. Not least the active efforts made by Svenn-Åge Lökken, our Sales Director in Norway, has lead to a very strong environmentally profiled offer.
Svenn-Åge Lökken and my self at Gardemoen airport.
In Oslo, we made an exclusive 4 hour environmental seminar for a group of persons with strong interest in truly environmentally friendly transports of persons. It is clear that the environmental performance of the bus it self is crucial. I say, its even more important to consider the transports and journeys that you replace. Is there a business case for the environment? Which are the alternatives?
Often the alternatives are private cars or trains and then the environmental effect is of course much higher than just the impact of the bus it self. By replacing relatively much more energy intense transports the bus justifies the investment also from a pure environmental standpoint.
I hardly had time return to Sweden until I met with a brand new Volvo 7700 Hybrid bus on its way to Norway, another proof for the environmental profile of Norwegian customers and public transport authorities.
The production of Volvo 7700 Hybrid is now ramping up and the commercial success is already a fact.
The sales to Switzerland, Norway, England, Denmark, Germany, Austria etc. exceeds our expectations and the positive feed-back we get is a true joy to experience.